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Amazon Fire HD 10 vs iPad Pro 13" M4

Detailed comparison of Amazon Fire HD 10 and iPad Pro 13" M4. Compare specs, price, pros & cons to find which is best for you.

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Quick Verdict

The iPad Pro 13" M4 is our top pick with a 4.7★ rating (8,760 reviews). Standout strength: stunning oled display. The Amazon Fire HD 10 counters with incredible value. Price difference: £1,150.

Full Spec Comparison

Amazon

Amazon Fire HD 10

£149Best Pick
VS
Apple

iPad Pro 13" M4

£1,299
Rating
★★★★4.1
★★★★4.7
Reviews
67,890
8,760
Brand
Amazon
Apple
chip
MediaTek MT8186A
Apple M4
display
10.1" FHD IPS
13" Ultra Retina XDR OLED
storage
32GB-64GB
256GB-2TB
camera
5MP
12MP Wide + LiDAR
battery
13 hours
10 hours
weight
434g
579g
Pros
Incredible valueGood for media consumptionLong battery lifeAlexa built-in
Stunning OLED displayM4 chip outperforms most laptopsThinnest Apple product everApple Pencil Pro support
Cons
Fire OS is limitedNo Google Play StoreSlow processorAds on lock screen
Very expensiveiPadOS limits laptop replacementBase model only 256GBMagic Keyboard sold separately

Check Price on Amazons

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Amazon Fire HD 10

★★★★4.1(67,890 reviews)
from£149$139
chipMediaTek MT8186A
display10.1" FHD IPS
storage32GB-64GB
Incredible valueGood for media consumption
Fire OS is limited
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AI RecommendedTop Rated-7%
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iPad Pro 13" M4

★★★★½4.7(8,760 reviews)
from£1,299RRP £1,3993 retailers
chipApple M4
display13" Ultra Retina XDR OLED
storage256GB-2TB
Stunning OLED displayM4 chip outperforms most laptops
Very expensive
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Frequently Asked Questions

Which is better: Amazon Fire HD 10 or iPad Pro 13" M4?

The iPad Pro 13" M4 edges ahead with a 4.7★ rating vs 4.1★.Stunning OLED display. However, the Amazon Fire HD 10 wins on incredible value. Your best choice depends on whether you prioritise creative or budget.

Is the Amazon Fire HD 10 worth it over the iPad Pro 13" M4?

The Amazon Fire HD 10 costs £149 while the iPad Pro 13" M4 is £1,299. The Amazon Fire HD 10 is the better value option. Both are excellent for budget and entertainment.

Amazon Fire HD 10 vs iPad Pro 13" M4 — which should I buy in 2026?

Choose the Amazon Fire HD 10 if you prioritise incredible value. Choose the iPad Pro 13" M4 if you prioritise stunning oled display. Both are top-rated in the tablets category.

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